01 — The beginning
Multi-brand store
It was in a multi-brand retail store that the vision for KAOÂ began to take shape.
Born from a feminine, free and bold vision, KAOÂ designs fashion with summer soul, detail and attitude — pieces to wear now, keep later and remember always.
— Adriana & Alexandre, founders of KAOÂclick and drag
KAOÂ was born in a multi-brand store, when the designs created by Adriana began to stand out naturally. What started as a special selection became a brand with its own identity, created for confident, feminine women who are passionate about fashion.
We are inspired by travel, street style, pop culture, social media and, above all, the women around us. We create striking, accessible and memorable pieces — with cuts that flatter, colours that stand out and details that make the difference.
It is not about having everything. It is about finding the right pieces.
click and drag
It was in a multi-brand retail store that the vision for KAOÂ began to take shape.
The original pieces began to stand out and revealed a strong, feminine identity.
A brand created for women with confidence, attitude and personality.
The brand aesthetic takes shape through feminine, striking pieces designed for different moments.
Collections in reduced quantities, created with intention to avoid excess and keep every launch special.
New pieces, new inspirations and new ways to wear KAOÂ confidence.
Follow our story and discover new pieces created to bring presence, confidence and intention to your wardrobe. KAOÂ lives in every piece designed to be felt, worn and remembered.